Creating Competitiveness for Exports in Mozambique
The first series of webinars is entitled “Building Capabilities to Improve Overall Export Readiness and Accessing the EU Market”. The series comprised four sessions aimed at providing entrepreneurs with relevant information and tools to improve competitiveness, promote growth and enhance export readiness, with a focus on the EU market. All four series of sessions were co-organized with the project’s stakeholders and partners, including the Ministry of Industry’s National Directorate for Industry (DNI), the Institute for the Promotion of Small and Medium-sized Enterprises (IPEME) and the Chamber of Commerce. An overview of the structure and content of the series is provided below:
The webinar explored common aspects related to exporting, such as export plans and export sales channels, and discussed the usual challenges in exporting, such as costs, prices, quality and certification. In consultation and close collaboration with the National Directorate of Industry, the project will hold further webinars addressing more specific export requirements tailored to the needs of the majority of Mozambican SMEs.
The event examined the Business Model Canvas, a simple but valuable tool to help companies visualize critical growth factors and mobilize ideas into action. The webinar aimed to enable participants to use the Business Model Canvas to:
Operating costs are central to most strategic business decisions regarding export plans or redirecting competitive advantages. However, without accurate pricing of products and services, export decisions can be risky. This session covered various aspects of export pricing strategies, cost principles and cost control, which help SMEs visualize the strategic elements in formatting prices and final costs when exporting and determining the ultimate market price.
Export market analysis is essential for companies that intend to sell their products abroad. An export strategy must carefully consider the demand for your company’s products and review and evaluate the target market, segmentation and potential market channels. This webinar presented a three-step approach to guide the development of market analysis and discuss critical aspects of market research. In addition, it provided participants with existing market information tools and explored concrete examples of market analysis in the European Union market.
This session covers key concepts and practical approaches to improving food safety and certification processes, which are essential for companies wishing to export to international markets.
This content explores the fundamental principles of organic farming, including health, ecology, equity and care. It details sustainable farming practices such as crop rotation, mulching, green manuring, use of manure,
This event brought together small and medium-sized enterprises, certification experts, government representatives and business associations to discuss the necessary steps for certification and competitiveness in the European Union market.
In this video, we discuss the main challenges and opportunities for business development service (BDS) providers in Mozambique, in the context of the PROMOVE Trade project. We talk about topics such as sustainability, trends, etc.
In this video, we explore the best practices for drawing up export business plans in the Mozambican context. Based on discussions held in training sessions of the PROMOVE Trade project
We explore the essential steps for organizing product packaging and labeling, ensuring compliance with Mozambique’s national regulations (Decree 15/2006) and European Union directives (2000/13).
In this video, we explore best practices for Mozambican small and medium-sized enterprises (SMEs) to become export-ready. We cover the preparation of production and logistics plans, including essential components such as demand forecasting, etc.
We explore the organic farming, a practice that values the environment, human health and the socio-economic development of communities. We cover the fundamental principles of this approach, such as the use of natural fertilizers, the elimination of chemical
In this video, we delve into the strategic importance of value chain analysis for small and medium-sized enterprises (SMEs) looking to increase their competitiveness in the market. You’ll discover how to identify, map and optimize the stages of production and distribution of goods and services, ensuring greater
In this video, we explore best practices for drawing up export business plans in the Mozambican context. Based on discussions held at PROMOVE Trade project training sessions, we highlight challenges faced by SMEs, such as dependence on intermediaries, lack of market research and drawing up realistic plans.
Praça 25 de Junho, Ministry of Industry and Trade, 300 – 8th floor
Rua Kibiriti Diwane, 322
Maputo city, Mozambique
This website has been developed with the financial support of the European Union. Its contents are the sole responsibility of PROMOVE COMÉRCIO and do not necessarily reflect the views of the European Union.
